--- title: "Family Law Marketing & Attorney SEO | Predictable SEO" description: "Family law marketing for divorce and custody attorneys. SEO, ads, reviews and fast intake follow-up that turn research into consultations. Get a free audit." canonical: https://predictableseo.com/industries/family-law/ --- 1. [Home](https://predictableseo.com/) 2. [Industries](https://predictableseo.com/industries/) 3. [Law Firms](https://predictableseo.com/industries/law-firms/) 4. Family Law # Be the Firm Families Trust During the Hardest Moments. Divorce, custody and support disputes are emotionally charged, and the people going through them want an attorney they can trust. Our family law marketing gives your firm the visibility, credibility and responsiveness that earns it. We help with: - Divorce - Child custody - Child support - Spousal support - Prenuptial agreements - Adoption - Protective orders - Modifications [Get a Free Family Law Marketing Audit](https://predictableseo.com/marketing-audit/) [See How It Works](#how-it-works) - Revenue Platform included - No long-term contracts - Built for family law firms ![Business owner shaking hands with a marketing strategist](https://predictableseo.com/_astro/client-handshake.D0I-Skwe_ZWVsiq.jpg) The Problem ## Family Law Clients Are Looking for Trust. Are They Finding You? When someone decides to file for divorce, fight for custody or modify a support order, they do not search once. They read reviews, visit several websites and look for an attorney who feels competent, compassionate and available. If your site does not show all three in the first few seconds, they click back and keep looking. Timing matters too. Many of these inquiries come in late at night or on a Sunday, after weeks of thinking it over. The prospect often fills out forms at two or three firms at once, and the first one to respond warmly usually books the consultation. Referrals help, but they are inconsistent, and even referred prospects Google your name before they call. What they find either confirms the referral or sends them elsewhere. A steady search presence and a strong [review profile](https://predictableseo.com/review-gap/) keep consultations coming when referrals slow. What We Do ## Full-Service Family Law Marketing. Managed for You. We handle your firm's marketing from search visibility to consultation booking, so you can focus on your clients. ### Local SEO Rank for "divorce attorney" plus your city, "child custody lawyer near me" and every service you offer, with helpful content that answers what prospects are searching for. [View more](https://predictableseo.com/marketing-solutions/local-seo/) ### AEO & AI Search Optimization New Get recommended when people ask ChatGPT or Google AI how custody works in your state or which family law attorney to call. [View more](https://predictableseo.com/marketing-solutions/aeo/) ### Google Ads Search campaigns for divorce, custody, support modification and protective orders. We manage the campaigns. You get the consultations. [View more](https://predictableseo.com/marketing-solutions/google-ads/) ### Local Services Ads The Google Screened badge at the top of search, paying per lead instead of per click. [View more](https://predictableseo.com/marketing-solutions/local-services-ads/) ### Conversion Optimization An empathetic, mobile-friendly website with clear next steps, discreet contact options and easy consultation scheduling. [View more](https://predictableseo.com/marketing-solutions/conversion-optimization/) ### Email Marketing Helpful follow-up for prospects who are not ready yet, so your firm is the one they call when they decide to move forward. [View more](https://predictableseo.com/marketing-solutions/email-marketing/) [See All Marketing Solutions](https://predictableseo.com/marketing-solutions/) Revenue Leaks ## Where Family Law Firms Lose Revenue These are the leaks we find most often in our audits, and the systems we put in place to close them. [ ### Slow Lead Response The first business to respond wins the job 78% of the time. Most businesses take hours. See how we fix it](https://predictableseo.com/speed-to-lead/)[ ### No Follow-Up System 80% of deals need 5+ follow-ups. Most businesses stop at 2. See how we fix it](https://predictableseo.com/lead-follow-up/)[ ### Review Gap Your competitor has 200 reviews. You have 40. Who gets the call? See how we fix it](https://predictableseo.com/review-gap/) The free marketing audit shows which of these are costing you the most, and how much. [Get Your Free Marketing Audit](https://predictableseo.com/marketing-audit/) The Platform ## The Technology Behind Every Consultation Every family law firm we work with gets our Revenue Platform, so every consultation request is answered quickly, followed up with care and tracked to a signed engagement. ![Laptop displaying the Revenue Platform reporting dashboard](https://predictableseo.com/_astro/platform-dashboard-laptop.Ch1vyE8l_Z267RBY.png) [See the Full Platform](https://predictableseo.com/platform/) [ ### Speed-to-Lead Automation Every inquiry gets a prompt, professional response, even on a Sunday night, showing prospects your firm is attentive and available. ](https://predictableseo.com/speed-to-lead/)[ ### Automated Follow-Up Prospects who are not ready to book get gentle, well-timed check-ins instead of silence. ](https://predictableseo.com/lead-follow-up/)[ ### Reputation Management Review requests go out at the right moment after a matter closes. Family law prospects read every review before they call. ](https://predictableseo.com/review-gap/)[ ### Reporting & Analytics Leads, consultations and marketing return by case type, so you know where your best clients come from. ](https://predictableseo.com/marketing-attribution/) How It Works ## Here's How We Get Your Cases Signed 1. Step 1 ### Free Marketing Audit We review your competitors, your search visibility, your reviews and how quickly your firm responds to new consultation requests. 2. Step 2 ### Custom Family Law Strategy We build a plan around the matters you want more of, whether that is high-asset divorce, custody or adoption, in your specific market. 3. Step 3 ### We Build & Launch Website, platform, campaigns and intake automation, all built and launched by our team. 4. Step 4 ### Ongoing Growth Monthly reporting, strategy calls and continuous improvement to bring in more of the right consultations. [Get a Free Marketing Audit](https://predictableseo.com/marketing-audit/) ## Family Law Marketing FAQ How much does family law marketing cost? It depends on your market, the services you want to grow and how many firms compete for them. Divorce keywords in a large metro cost far more than in a small town. We scope everything in your free marketing audit, and plans are month-to-month after onboarding. Can you target specific family law services? Yes. Divorce, child custody, child support, adoption, prenuptial agreements, protective orders and modifications can each get their own pages and campaigns, so you attract the cases you want and not the ones you do not. Are Google Local Services Ads worth it for family law attorneys? For many firms, yes. They show at the very top of search with the Google Screened badge, and you pay per lead rather than per click. We track each lead through to a booked consultation so you can see whether they pay off in your market. Can family law attorneys ask clients for Google reviews? In most states, yes, but attorney advertising rules vary by state bar, and offering anything of value for a review is generally not allowed. Family law also calls for extra care with timing and confidentiality. We build review requests and responses to respect your state's rules. Family law clients research for weeks. How do you handle that? We build content, reviews and follow-up that answer their questions before they call. By the time they reach out, they already trust your firm, and our follow-up keeps you top of mind until they are ready. How long before I see results? Google Ads and Local Services Ads can produce consultations within the first few weeks. SEO and map pack rankings typically build over 3 to 6 months, depending on your market and starting point.